“We were immediately impressed with the Akkomplice team’s grasp of the brief and the clarity of their thinking. Their response was beautifully simple and showed a real understanding of our brand and our ambitions.”

Janet Charteris, Head of Marketing

Sirena Tuna — The effortless way to love Sirena.

The iconic Aussie brand with Italian roots briefed Akkomplice to create a campaign that would ignite interest and trial amongst a busy, health conscious audience for two exciting new ranges of healthy lunch options: Sirena Bruschetta & Crackers and Sirena Tuna & Superfoods.

Our recipe for success involved playing off the foodie credentials of the iconic masterbrand whilst highlighting the individual benefits of the new products and bringing it all to life with a simple, engaging creative idea.

Emily Owens (director); Toffee Studios (production company); Lauren Sellwood (producer); Ballyhoo (media planning and buying); Leesa O’Reilly (food stylist)

Never mind us, what about you?

We’d love to meet you and hear all about what’s going on with you and the ambitions you have for your brand, your people and your business

If you’re an ambitious client with an out-of-the-ordinary marketing challenge or opportunity, hit us up.

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